Král
Senior Sales and Marketing Executive
Pharma
SANECA PHARMA
Czech Republic
Biography
Senior Sales and Marketing professional with 17 years’ CEE and CIS experience in the FMCG, pharmaceutical RX,OTC ,CX sectors, across a range of therapeutic areas; launching several innovative products driving sales and market share in competitive environments; development, implementing strategies and tactics of launch and established brands; managing the sales and marketing teams; close collaboration with Key Opinion Leaders to drive brand communication through advocacy.
Research Interest
Pharmaceutical Industry, Pharmaceutical Sales, Product Launch