Nico Heuvinck
Assistant Professor
Marketing
IESEG School of Management
France
Biography
2013 : Ph.D. in Marketing, Applied Economic Sciences, Ghent University, Belgium 2008 : Master, Business Administration, Marketing, University College Ghent, Belgium ACADEMIC EXPERIENCE 2008 - 2012, Research Assistant/PhD student, University College Ghent, Ghent, Belgium
Research Interest
Consumer Behavior Attitude theory Judgment and decision making Store atmospherics Nostalgia