Canning Louise
Associate Professor
Marketing
KEDGE Business School
France
Biography
CANNING Louise is currently working as a Associate Professor in the Department of Marketing, KEDGE Business School, France and serving as an editorial member, reviewer of several international reputed journals, successfully completed administrative responsibilities.
Research Interest
Marketing
Publications
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Szmigin I, Canning L, Reppel AE. Online community: enhancing the relationship marketing concept through customer bonding. International Journal of Service Industry Management. 2005 Dec 1;16(5):480-96.