Crespin-mazet Florence
Associate Professor
Marketing
KEDGE Business School
France
Biography
CRESPIN-MAZET Florence is currently working as a Associate Professor in the Department of Marketing, KEDGE Business School, France and serving as an editorial member, reviewer of several international reputed journals, successfully completed administrative responsibilities.
Research Interest
Marketing
Publications
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Crespin-Mazet F, Ghauri P. Co-development as a marketing strategy in the construction industry. Industrial Marketing Management. 2007 Feb 28;36(2):158-72.
