David Muñoz García

Biography

Functions and activities carried out during my professional career: • Preparation, implementation, follow-up and control of Marketing Plan. • Development of launch campaigns for Rx and OTC products. Target: specialist (Gynecologist and ophthalmologist), Pharmacist and Opticians. • Planning, design and development of educational and promotional materials (printed materials, websites and applications for mobile devices). • Medical representative in an area of exclusive responsibility (Segovia) for 3 years (2 days per month). • Preparation of market research, sales reports and sales force activity reports. • Management of IMS source and tools ( Sales and prescriptions). • Sales force trainer. • Development of on-line application for sales force activity reports. • Speaker in medical and pharmaceutical events. • KOL management for development of medical materials and events. • Wholesale and Stock management. • Booth management in national and regional congresses ( design and logistics). • Logistical coordination in the distribution of promotional materials to the sales force.

Research Interest

Medical representative