Rich Rifredi

Biography

Mr. Rich Rifredi served as Chief Operating Officer of Wheels of Zeus, Inc. since July 2003. Mr. Rifredi served as Vice President of Software at Firefly Mobile, Inc. Prior to wOz, Mr. Rifredi was part of the founding team of Pixo, Inc. (recently acquired by Sun Microsystems), a developer of applications and platforms for wireless phones. While at Pixo, Mr. Rifredi set product direction for Pixo's OS Platform and Internet Microbrowser products. He served in various senior management positions including Vice President of marketing and corporate development. During his tenure at Pixo, he took over responsibilities for all OS product development, sales and operations activities. Mr. Rifredi has over 17 years of high technology experience and started his career at Apple Computer holding various R&D, marketing and finance positions over a nine-year tenure with it. Mr. Rifredi's last position at Apple was as the worldwide product manager for Apple's award winning PowerBook products. He has been Member of Advisory Board of Core Mobility, Inc. since 2003. He holds a Bachelor of Science in Commerce and Master of Business Administration degrees from Santa Clara University. . .

Research Interest

Electrical & Electronic Systems