Linda M. Coccola

Biography

 As Chief Communication Officer & Executive Administrator, Linda oversees the planning and execution of all external marketing and corporate communications activities. She also oversees the Patient Experience function. Prior to arriving at Reliant in 2007, Linda spent 18 years in healthcare marketing leadership roles, including 15 years at The Providence Center, a large regional community mental health center in Rhode Island where she was the Chief Marketing officer. In this role she oversaw all advertising and public relations activities, and internal communication efforts. She also initiated and oversaw the business development function, which was instrumental in designing and bringing to market new services. During her tenure with The Providence Center, Linda worked with Mental Health Corporations of America educating members about how to develop marketing functions within their non-profit organizations. Previous to this Linda was the Director of Marketing & Fund Development at Dedham, Mass-based Riverside Community care. In this role she directed the health and human service organization’s marketing communications program, as well its fund development and major giving efforts. Before entering healthcare marketing, Linda was a public relations account executive for two Rhode Island-based marketing consulting firms where her clients included A.T Cross, Ocean Spray, Simplex, and Bank of New England.

Research Interest

 Marketing, Business development