Ian Coghlan
Lecturer
School of Managment and Marketing
Charles Sturt University
Australia
Biography
Ian is a lecturer in marketing for undergraduate and postgraduate students in the BBus (Marketing) and MBA programs. He has more than twenty five years experience marketing products and services for a wide range of public and private sector organisations. He has consulted extensively to organisations that service local, national and international markets. Ian has twenty publications, including in international journals, and is currently conducting research in agricultural marketing. Ian has won best paper awards at Australian ANZMAC and International conferences.
Research Interest
Marketing
