Saalem Sadeque
Lecturer
School of Business and Law
CQ University
Australia
Biography
Saalem Sadeque joined CQU in 2017 as Lecturer in Marketing at the Perth campus. He has previously worked at the Marketing discipline, School of Business, The University of Western Australia, Australia from 2012 to 2016. He has over 14 years of teaching experiences spread across Australia and overseas. His research interests include consumer marketing, retailing and branding. He has published in Journal of Business Research, Technological Forecasting and Social Change, Journal of Gambling Business and Economics, and Education Research and Perspectives.
Research Interest
His research interests include consumer marketing, retailing and branding.
Publications
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Miah, M. H., Sadeque, S., and Alam, M. (2006). “University students’ attitudes towards TV advertisements and its effects,†Southeast University Journal of Business Studies, 2 (2), 79-90.
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Lee, A., Sadeque, S., Mizerski, R., and Jolley, W. (2012). “The unintended consequence of an EGM warningâ€, Marketing & Public Policy Conference, Atlanta, U.S.A.
