Sean Lee
Lecturer
School of Marketing
Curtin University
Australia
Biography
Sean Lee is a lecturer at the School of Marketing, Curtin Business School. He holds a Master of Marketing and a Bachelor of Arts in Asian Studies and Psychology and recently completed his doctoral studies on food authenticity, country image and food tourism marketing. His research has been published in publications such as the Journal of Vacation Marketing, Tourism Analysis and the Journal of Travel & Tourism Marketing. Sean is also an ad hoc reviewer for Asia Pacific Journal of Marketing and Logistics, Journal of Vacation Marketing and Journal of Business Research, Journal of Consumer Behaviour, Australasian Marketing Journal, Young Consumers and Journal of Promotion Management. He is also a member of the Luxury Branding Research Cluster and Tourism Research Cluster.
Research Interest
"Authenticity ,Hospitality , Destination marketing, Heritage marketing and management Country-of-origin Consumer and tourist motivations Novelty"
Publications
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Phau, I., V. Quintal, C. Marchegiani, and S. Lee. 2016. "Looking beyond pasta and pizzas: examining personal and historical nostalgia as travel motives." International Journal of Culture, Tourism, and Hospitality Research 10 (3): 296-309.
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Lee, S., V. Quintal, and Y. I. Phau. 2017. "Investigating the Push and Pull Factors between Visitors’ Motivations of Fringe and Urban Parks." Tourism Analysis 22 (3): 389-406.
