Vanessa Quintal
" Associate Professor"
School of Marketing
Curtin University
Australia
Biography
"Vanessa Ann Quintal is an Associate Professor in the Marketing discipline. Since completing her PhD from the University of Western Australia in 2008, she has been a faculty member at Curtin University. Vanessa's business experience includes marketing management in the meetings, hotels, food, fashion, entertainment and travel sectors in Singapore, Australia, Hong Kong and Malaysia. Her research collaborations and management projects have mainly extended to the USA, Japan and China. She has taught undergraduate and postgraduate courses in international marketing, global marketing and tourism marketing."
Research Interest
"Authenticity and image - food and travel destinations Winescape and involvement - wineries Attributes and motivation - botanic parks Hedonic addiction and risk - medical tourism Prototypical and me-too brands - event sponsorships"
Publications
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Lee, S., V. Quintal, and Y. I. Phau. 2017. "Investigating the Push and Pull Factors between Visitors’ Motivations of Fringe and Urban Parks." Tourism Analysis 22 (3): 389-406
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Quintal, V., and I. Phau. 2017. "A dual mediation model approach to evaluating the persuasiveness of wine destination websites." Tourism Analysis 22 (3): 421-426.