Helen Cripps
Senior Lecturer
Business and Law
Edith Cowan University
Australia
Biography
Dr Helen Cripps is a Senior Lecturer in the School of Business and Law. Helen is a member of the School's Centre for Innovative Practice. Helen has extensive industry and government experience covering relationship marketing, economic analysis, community partnerships and event management. Prior to working at ECU, Helen gained an extensive amount of experience as a researcher and/or officer at a variety of education institutions and government departments.
Research Interest
Social media and digital marketing, Experiential marketing, E-Health implementation.
