Kieren Cooney
Chief Marketing Officer
Civil Engineering
REA Group Ltd
Australia
Biography
As REA Group’s Chief Marketing Officer, Kieren Cooney is responsible for driving the brand, marketing and digital strategy for REA’s Australian and global brands. Kieren leads a high performing team of marketing professionals across brand, communications, behavioural analytics and digital search to bring REA’s story to life and communicate our purpose in a compelling way to consumers and customers worldwide. He is passionate about developing innovative and creative ways to acquire new and retain existing audiences, as well as maintaining the company’s reputation in market as a trusted and leading property resource. With more than 20 years’ experience working in marketing, product, sales and strategy, Kieren joined REA from Omnicon Interbrand where he was Chief Executive Officer. He’s also previously held CMO positions at NBN Co and Telecom New Zealand (now Spark). Kieren holds a Bachelor of Science from the University of Auckland.
Research Interest
Business Management, Infrastructure and Architecture