Mark Uncles
Business
The University of NewSouth Wales
Australia
Biography
Dr. Mark Uncles is currently working as a Professor in the Department of human resource management and strategic management, The University of Newsouth Wales , Australia. His research interests includes Marketing,Brand Management. He /she is serving as an editorial member and reviewer of several international reputed journals. Dr. Mark Uncles is the member of many international affiliations. He/ She has successfully completed his Administrative responsibilities. He /she has authored of many research articles/books related to Marketing,Brand Management.
Research Interest
Marketing,Brand Management
Publications
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East R, Uncles M, Romaniuk J, Lomax W. Social amplification: A mechanism in the spread of brand usage. Australasian Marketing Journal (AMJ). 2017 Feb 28;25(1):20-5.
