James Atkinson

Biography

James Atkinson has over 30 years of experience in medical device sales, marketing and business development with both Fortune 50 and start-up device companies. He joined Viveve as Chief Business Officer and President in February, 2015. Prior to joining Viveve, Mr. Atkinson was a principal at Ulthera, Inc. from October, 2006 through April, 2014, where he served as Senior Vice President of Sales and Marketing and Senior Vice President of Global Sales. While at Ulthera, he helped grow the company from 3 to 165 employees and established a global distribution network that included 42 distributors, covering 52 countries. Ulthera was purchased by Merz Aesthetics for $600 million. Before joining Ulthera, Mr. Atkinson served as Vice President of Sales and Marketing for the Cardiac Surgery Division at St. Jude Medical, Inc. where his responsibilities included launching the Biocor® stented tissue valve, recognized as the fastest growing heart valve brand in the industry. Prior to St. Jude Medical, he served as Vice President of Sales for Medtronic Vascular, a $200 million division of Medtronic, Inc. Mr. Atkinson’s entrepreneurial spirit led him to co-found and serve as Vice President of Sales and Business Development for Medical Simulation Corporation, the leading developer of state-of-the-art simulation technologies and services for the cardiology, cardiac surgery and nursing industries. His career began as a sales representative at Ethicon Endosurgery, a Johnson and Johnson company, where he progressed through positions of increasing responsibility to Regional Manager.

Research Interest

medical