Business & Management

Business & Management Experts

Radu Florescu

Vice-President, UAPR
Association of Communications and Marketing Agencies of Belarus


 Radu is a pioneer of the Romanian advertising industry. He founded the Centrade Group in 1992, and remains an industry leader in Romania’s marketing and business community. Over 20 years, Centrade is one of the leading communication group, operating across the Balkan and Adriatic region. Radu is also founder and current vice-president of the Romanian Association of Advertising Agencies (UAPR), former EACA representative in Brussels for Eastern Europe and Russia and a founding member of the International Advertising Association in Romania.

Research Interest

 Business, Marketing

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