Catia Tokoro
Director
Business
Organizações Globo
Brazil
Biography
Ms. Catia Tokoro serves as Director of B2B Business of OI S.A. She began her career with OI S.A. in 2000 and has since held several positions, including B2B Marketing Officer, Corporate Sales Officer and Corporate Customer Service Manager. Ms. Tokoro has 22 years of experience in several areas, including administration, sales, business management, pricing, products, communications, channel structuring, market intelligence and marketing to B2B customers. She holds a degree in Electrical Engineering from the Pontificia Universidade Catolica do Rio de Janeiro (PUC-Rio) and an MBA in Administration from IBMEC. Ms. Catia Tokoro serves as Director of B2B Business of OI S.A. She began her career with OI S.A. in 2000 and has since held several positions, including B2B Marketing Officer, Corporate Sales Officer and Corporate Customer Service Manager. Ms. Tokoro has 22 years of experience in several areas, including administration, sales, business management, pricing, products, communications, channel structuring, market intelligence and marketing to B2B customers. She holds a degree in Electrical Engineering from the Pontificia Universidade Catolica do Rio de Janeiro (PUC-Rio) and an MBA in Administration from IBMEC.
Research Interest
Business and Management