Brad Cannon
President, Europe and Canada
Management
Smith and Nephew
Brazil
Biography
Brad leads all of our commercial business in Europe and Canada, effective 1 March 2016. He is based in Baar, Switzerland. Skills and Experience Brad was most recently President of Global Orthopaedic Franchises, leading Smith & Nephew’s Reconstruction, Endoscopy, Trauma and Extremities businesses. He joined Smith & Nephew in 2012. Prior to Smith & Nephew, Brad worked in Medtronic’s Spine and Biologics division. From 2009 he was responsible for Spine’s International division and held positions heading U.S. sales and global commercial operations. Brad is a graduate of Washington and Lee University, and the Wharton School of Business at the University of Pennsylvania. Nationality American
Research Interest
Orthopaedics
