Christian Gebara
CEO
DIVERSIFIED TELECOMMUNICATION SERVICES INDUSTRY
Telefônica Brasil S.A.
Brazil
Biography
Mr. Christian Gebara has been the Chief Revenue Officer of Telefônica Brasil S.A. since August 2015. Mr. Gebara focuses more on profitable growth and competitiveness in an increasingly convergent and digital market. Mr. Gebara leads areas such as marketing, product, digital channels, brand, innovation and Big Data, as well as all the direct and indirect sales force. He was previously responsible for the mobile business area. Among the highlights of his tenure are the leadership of the operational integration process of the Telefônica and Vivo brands and the launch and expansion of 4G networks to 140 municipalities.
Research Interest
Digital Marketing
