Jarrett Vaughan

Biography

Prior to graduating from Capilano University with a Bachelors Degree in Tourism Management, Jarrett started his first entrepreneurial venture running charter buses to a local ski hill. After facing many challenges in this business, including the bankruptcy of the ski hill, Jarrett looked to refocus his passion for business and gained educational knowledge. Following graduation with a Bachelor’s Degree in Tourism Management, a financial awakening occurred and Jarrett started a real estate investing company (Pacific Real Estate Innovations), focusing on long term wealth development for his investors in BC and Alberta. Simultaneously, Jarrett began his hospitality career as a concierge at Harrison Hot Springs Resort and Spa and quickly moved into a Front Desk management role. Jarrett has also worked as a Sales Manager at Ramada Plaza and Conference Centre, Front Office Manager at Black Rock Oceanfront Resort and Metropolitan Hotel and as the Hotel Assistant Manager at Four Seasons Vancouver. Most recently, Jarrett was the VP of Strategic Partnerships at Qoola Frozen Yogurt. Currently, he is a marketing, entrepreneurship and hospitality Instructor at Capilano University, Langara College and Douglas College. Jarrett also holds a Masters of Arts in Tourism and Leisure Management from University of Brighton in the UK and a Masters of Science in Tourism Management from Ecole de Management de Normandie in France. This has opened doors in business consulting focusing on social media and the guest experience; completing projects with Tourism France (UK), Relaise and Châteaux (France), Carlson Wagonlit Europe (France), Bulembu International (Swaziland) and Ko-Itto (Morocco), Catamaran Cruises Mauritius (Mauritius). Jarrett is also a keynote speaker specializing in ‘story telling’ and has worked with organizations such as Hootsuite and Invoke Labs. He has also authored articles for tourism and real estate trade magazines such as Inn Focus, The Publican and REIN Real Estate Report. Jarrett in a musician; enjoys traveling, outdoor adventure sports and studying libertarian economics.

Research Interest

Tourism and Leisure Management; marketing, entrepreneurship and hospitality.