Bianca Grohmann
Professor
John Molson School of Business
Concordia University
Canada
Biography
"Dr. Bianca Grohmann is affiliated to John Molson School of Business, Concordia University. Dr. Bianca Grohmann is currently providing services as Professor. Dr. Bianca Grohmann has authored and co-authored multiple peer-reviewed scientific papers and presented works at many national and International conferences. Dr. Bianca Grohmann contributions have acclaimed recognition from honourable subject experts around the world. Dr. Bianca Grohmann is actively associated with different societies and academies. Dr. Bianca Grohmann academic career is decorated with several reputed awards and funding. Dr. Bianca Grohmann research interests include Consumer psychology, Branding, Retailing, Scale development and Sensory aspects of marketing. ."
Research Interest
Consumer psychology, Branding, Retailing, Scale development and Sensory aspects of marketing.