Caroline Roux

Biography

Dr. Caroline Roux is affiliated to John Molson School of Business, Concordia University. Dr. Caroline Roux is currently providing services as Assistant professor. Dr. Caroline Roux has authored and co-authored multiple peer-reviewed scientific papers and presented works at many national and International conferences. Dr. Caroline Roux contributions have acclaimed recognition from honourable subject experts around the world. Dr. Caroline Roux is actively associated with different societies and academies. Dr. Caroline Roux academic career is decorated with several reputed awards and funding. Dr. Caroline Roux research interests include Dr. Roux's primary area of research explores how reminders of resource scarcity affect consumers’ cognitions, judgment and behaviour. More broadly, her research interests focus on better understanding how pro-social values and moral considerations influence consumers’ decision making..

Research Interest

Dr. Roux's primary area of research explores how reminders of resource scarcity affect consumers’ cognitions, judgment and behaviour. More broadly, her research interests focus on better understanding how pro-social values and moral considerations influence consumers’ decision making.