Philip rosson
Professor Emeritus & Former Dean, Faculty of Manag
Rowe School of BusinessÂ
Dalhousie University
Canada
Biography
Dr. PHILIP ROSSON is affiliated to Rowe School of Business , Dalhousie University. Dr. PHILIP ROSSON is currently providing services as Professor Emeritus & Former Dean, Faculty of Management. Dr. PHILIP ROSSON has authored I145and co-authored multiple peer-reviewed scientific papers and presented works at many national and International conferences. Dr. PHILIP ROSSON contributions have acclaimed recognition from honourable subject experts around the world. Dr. PHILIP ROSSON is actively associated with different societies and academies. Dr. PHILIP ROSSON academic career is decorated with several reputed awards and funding. Dr. PHILIP ROSSON research interests include Philip’s teaching interests are in the field of marketing management and strategy. His research focuses principally on the foreign market expansion strategies of small and medium-sized companies, and on the impact of technology on marketing..
Research Interest
Philip’s teaching interests are in the field of marketing management and strategy. His research focuses principally on the foreign market expansion strategies of small and medium-sized companies, and on the impact of technology on marketing.
Publications
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Manufacturer–overseas distributor relations and export performance  Rosson, P. & D. Ford  Journal of International Business Studies 13(2), 57-72 (1982)
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Managing Export Entry and Expansion: Concepts and Practice  Rosson, P.J. & S.D. Reid (Eds.) New York: Praeger, 443 pp. (1987)
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Visitor and exhibitor interaction at industrial trade fairs Rosson, P.J. & F.H.R. Seringhaus  Journal of Business Research 32(1), 81-90 (1995)