Jeff Li
Senior Statistician with the Data Development
Research and Development
Environics Analytics
Canada
Biography
As a Senior Statistician with the Data Development department, Jeff Li, Ph.D., works on Environics Analytics’ core products, focusing on developing the estimates and projections databases to support customers in the financial sector. Previously, he applied his expertise in the field of predictive and consumer analytics at Generation5, where he used advanced statistical methods—along with Canadian and U.S. census and postal data—to create consumer analytics databases and segmentation systems. Jeff earned both his doctorate and master’s degrees in statistics from the University of Toronto; he also holds a Bachelor of Science degree from the University of Science and Technology of China.
Research Interest
Statistics
