Luke Foran
Director of Data Science
Data Mining and Reporting
Environics Analytics
Canada
Biography
As a Director of Data Science at Environics Analytics, Luke Foran helps clients better understand their customers by applying his extensive experience in customer value segmentation, RFM analysis, customer profiling and predictive modelling. He assists in the execution, measurement and reporting of clients’ CRM initiatives, identifying insights to improve program results. With 14 years of experience in a variety of industries—including telecommunications, insurance, financial services, not-for-profit, retail, gaming, education and public services—Luke is skilled in both B2C and B2B marketing. Prior to EA, he was with the Boire Filler Group. He holds a Bachelor of Commerce degree in Marketing Informatics from Dalhousie University.
Research Interest
Marketing Informatics