Peter Boggs
Senior Consultant
Consulting
Environics Analytics
Canada
Biography
As a​ Senior Consultant at Environics Analytics, Peter Boggs blends consumer insights with consumer data to develop innovative strategies that increase customer acquisition, engagement and retention. Peter has over 25 years of experience in engaging prospects and customers through direct marketing, CRM, lifecycle management and multi-channel strategies. He has driven profitable customer growth for leading retail, telecom and financial services companies, including Equifax, monster.com, Shoppers Drug Mart, BMO, Cincinnati Bell and Mitsubishi. Prior to joining EA, Peter was a Vice President of Marketing Sciences at McCann, Vice President of Loyalty & Digital at Shoppers Drug Mart and Senior Vice President, CRM at Proximity. He holds a Bachelor of Environmental Studies degree from the University of Waterloo.
Research Interest
Environmental Sciences
