Tim Jones
Professor
Business Administration
Memorial University
Canada
Biography
Dr. Tim Jones’ research activities focus on two areas. He conducts research that examines the content and value of relationships that customers have with individual service providers and service firms. In addition, he examines the impact of violent content in advertising. His research has been published in the Journal of the Academy of Marketing Science, the Journal of Service Research, the Journal of Advertising, the Journal of Services Marketing, Qualitative Marketing Research, the Canadian Journal of Media Studies, the Journal of Family Violence and in the proceedings of conferences held by the American Marketing Association, the Academy of Marketing Science, and the Administrative Sciences Association of Canada.
Research Interest
Marketing, Strategy
Publications
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Jones, T., Taylor, SF, Fabrigar, L., and Fox, G. (2010), Service Customer Commitment and Response, Vol. 38 (1), Journal of Services Marketing.
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Jones, T., SF Taylor, and Dacin, P. (2011), Relationship Damage: A New Look at Service Transgressions and Relational Outcomes, Journal of Service Research.
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Jones, T. and Taylor, SF. (2012), Service Loyalty: Accounting for Social Capital, Journal of Services Marketing.