Anthony Booth
Chief Customer Officer
Business and Management
Mobilicity
Canada
Biography
Mr. Anthony Booth serves as Chief Customer Officer of Mobilicity. Mr. Booth oversees Mobilicity’s sales and marketing operations. His focus includes brand development, as well as expanding the Mobilicity's national distribution network of Mobilicity retail stores and an expansive network of dealer partners. Prior to joining Mobilicity, he spent almost 11 years at Mars Canada; the last three of which, he served as General Manager of the Food Division, responsible for overall P/L and all Demand and Supply functions. He also served as Vice President of Marketing of the company’s food portfolio, Vice President of Pan American Trade Strategy and Director of Sales-Grocery Channel, among other key titles. He worked at Procter & Gamble in Canada and the U.S. for almost a decade. With a focus on the packaged goods giant’s sales and business development, he served a variety of postings, including National Category Manager, National Account Manager and Project Manager of the Global Sales Research & Innovation Team. He holds a B.Com degree from the University of Toronto, where he majored in marketing and finance. He has also completed several executive marketing and leadership programs at the Wharton School of Business and Harvard University.
Research Interest
Business and Management
