Wang Changbin

Biography

Wang Changbin, male, associate professor and master tutor of Business School, Beijing Technology & Business University. He has been teaching organizational behavior and Enterprise Management Simulation for years. In 2008 he attained his ph.d in management from Renmin University of China and joined in BTBU and now his major research interests includes organizational theory and human resource management, enterprise soft power，service management and service innovation, etc.     As a sub-project leader, he has co-completed the "Blue Book of Chinese business culture" (2011), " Common Problems faced by Beijing wholesale and retail enterprises " (2012), "National investigation report of Chinese human resources devoted to S&T in Service industry " (2012 ). And now, he is the leading researcher on project: “The Research on Soft Power Promotion Methods of Retail Enterprise” (13JDJGC052), supported by Beijing social science fund. He has published more than 10 papers in core journals with 5 papers indexed by CSSCI，1 monograph on “A model on regional corporate culture and its formation mechanism”, translated “Know What You Don't Know- How Great Leaders Prevent Problems Before They Happen”into Chinese published by China Renmin University Press.

Research Interest

organizational theory and human resource management, enterprise soft power，service management and service innovation