Prof. Yi Cheong Heon
Professor
Accounts
City University Hong Kong
China
Biography
Working as a professor Working as a professor
Research Interest
Financial accounting and reporting, financial statement analysis
Publications
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Kim, M., D. E. Boyd, N. Kim & C. H. Yi (December 2016), "CMO Equity Incentive and Shareholder Value: Moderating Role of CMO Managerial Discretion", International Journal of Research in Marketing, Vol. 33, Iss. 4, pp. 725-738.
