Wang Sheng
Associate Professor
Department of Business Administration
Fujian Normal University
China
Biography
Wang Sheng, male, member of the Communist Party of China, Han nationality, Shandong Yantai people, Master of Economics, associate professor, the incumbent Fujian Normal University School of economics assistant dean, director of continuing education office. Since September 2011 , he has been studying the Doctor of Economics in Fujian Normal University. The main research areas for corporate advertising brand strategy research. Since the teaching so far, has opened "e-commerce", "modern advertising", "modern marketing" and other courses. Has published more than ten academic papers, participate in the school level, the provincial level a number of topics.
Research Interest
Research on Brand Strategy of Enterprise Advertisement Advertisement