Steve Guo
Professor
Journalism
Hong Kong Baptist University (HKBU)
China
Biography
Prof. Guo received his BA in English and English literature from Beijing Foreign Studies University. He worked as a journalist at China Daily for seven years before obtaining his Master’s and PhD degree in political communication at the University of Wisconsin-Madison. His research interest focuses on news production and its social impact. He came to teach at Baptist in 1996.
Research Interest
News Translation, News Writing in English/Chinese, Opinion Writing, Feature Writing, China Reporting, Mass/Communication Theory, Communication and Public Opinion, Research methods, Foundation in communication studies
Publications
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Sun M, Guo Z (2014) Media exposure, social comparison and self-discrepancy: A model of prediction of fashion clothing involvement. Intercultural Communication Studies XXIII: 151-172.
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Guo Z (2014) Advancing a typology of media content: analysis of a literary journalism story. Journal of Mass Communication and Journalism 5: 237.
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Yang F, Guo Z (2015) The moderating effect of imagery ability on perceived vividness: the case of HPV vaccine advertising in China. Chinese Journal of Communication 8: 177-195.
