Dr. Lei Liang

Biography

Dr. Lei Liang is currently working as a Professor in the Department of Management, Lanzhou University , china. His research interests includes marketing, brand management, regional brand marketing, database marketing, social media marketing.. He /she is serving as an editorial member and reviewer of several international reputed journals. Dr. Lei Liang is the member of many international affiliations. He/ She has successfully completed his Administrative responsibilities. He /she has authored of many research articles/books related to marketing, brand management, regional brand marketing, database marketing, social media marketing..

Research Interest

marketing, brand management, regional brand marketing, database marketing, social media marketing.