Jane Peihsun Wu
Professor
Economics
Shanghai University of Finance and Economics
China
Biography
Jane Peihsun Wu she is currently working as a research fellow at Shanghai University of Finance and Economics
Research Interest
internet marketing,retail management,consumer behavior
Publications
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(2013), "Identifying critical enablers to high performance environmental management: An empirical study of Chinese firms", Journal of Environmental Planning and Management.
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(2013), "Transforming visitors into members in online brand communities: Evidence from China", Journal of Business Research.
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"An Empirical Study of Retail Consumption Behavior in Rural China", Annals of Management Science.