Liu Wei

Biography

Li Wei, from Chongqing, graduated from Sichuan University as a doctor. He is a Associate Director of Marketing Association in China, Executive member and expert of academy committee of China Market Association, Director of Sichuan Marketing Association, and vice secretary of Sichuan Economy Association. He is mainly engaging in marketing theory and practice of enterprises and theoretical study of marketing security system. His More than 100 papers were pressed in core journals home and abroad, such as “Industrial Economy in China”, and “Enterprise Management”. His 24 monographs were published by China Economy Press and Sichuan University Press, such like “Guide of Marketing”, and “Marketing of Entrepreneurship Market”. He used to do 1 national research program, 3 provincial research projects, and more than 10 enterprise transverse programs. Meanwhile, he was awarded 1 second-level prize of “Sichuan Excellent Achievement of Philosophic and Social Science” and 1 prize of “Chengdu Technology Progress”. He has made strategic development planning and marketing plan for many enterprises and achieved outstanding social and economic profit.

Research Interest

Business