Dirk C Moosmayer
Associate Professor
Marketing
The University of Nottingham
China
Biography
Assistant Professor of Marketing at the Nottingham University Business School in China
Research Interest
Management & Business-to-Business Marketing
Publications
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Moosmayer, D.C. (2015) Review of the Inspirational Guide for the Implementation of PRME. Academy of Management Learning & Education, 14: 303-306.
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Moosmayer, D.C.; Niemand, T. & Siems, F.U. (forthcoming) Ethical Reasoning in the Business-to-Business Negotiation: Evidence from Relationships in the Chemical Industry in Germany. Business Ethics : A European Review.
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Davis, S.M. & Moosmayer, D.C. (forthcoming). Staking Cosmopolitan Claims - How Firms and NGOs Talk about Supply Chain Responsibility. Journal of Business Ethics.