Department of Innovation, Entrepreneurship and Strategy
Dr. Xiaoye is currently working as a Associate Professor in the Department of Department of Leadership and Organization Management, Tsinghu University , China. His research interests includes performance evaluation, social cognition and goal setting. He /she is serving as an editorial member and reviewer of several international reputed journals. Dr. Xiaoye is the member of many international affiliations. He/ She has successfully completed his Administrative responsibilities. He /she has authored of many research articles/books related to performance evaluation, social cognition and goal setting.
macro marketing and internationalization of firms