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Zhirong

Professor
Department of Innovation, Entrepreneurship and Strategy
Tsinghua University
China

Biography

Dr. Zhirong is currently working as a Assistant Professor in the Department of Department of Innovation, Entrepreneurship and Strategy, Tsinghu University , China. His research interests includes macro marketing and internationalization of firms. He /she is serving as an editorial member and reviewer of several international reputed journals. Dr. Zhirong is the member of many international affiliations. He/ She has successfully completed his Administrative responsibilities. He /she has authored of many research articles/books related to macro marketing and internationalization of firms.

Research Interest

macro marketing and internationalization of firms

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