Keng Liang Yeo
Sales & Marketing Manager
Hatchtech
Denmark
Biography
Mr. Yeo Keng Liang is Sales & Marketing Manager of Chemical Industries (Far East) Limited. He joined the Group in 1985 as a Marketing Executive and was tasked with developing further the chlor-alkali business for the Group. He was promoted to Sales & Marketing Manager subsequently, to oversee the sales function and develop new business and markets to tap on the increased production capacity of the Group’s new manufacturing facility, which was completed in 1998. He graduated in 1971 from Ngee Ann Technical College with a Diploma in Commerce. In addition to his responsibilities in the sales and marketing area of the Group’s business, Mr Yeo is involved in coordinating and facilitating logistical and technical support to the company's customers, both locally and overseas. Prior to joining the Group, Mr. Yeo worked with a consumer-goods distributor and with the Consumer Association of Singapore, where he gained experience in market research, sourcing, and distribution of consumer products.
Research Interest
Analytical Technique Bio analytical Techniques Application of Analytical and Bioanalytical Techniques Analytical Techniques for Clinical Chemistry Environmental Analytical Aspects Analytical Techniques for Pharmaceutical