Anissa Pomies
Markets and Innovation
Emylon Business School
France
Biography
Anissa POMIES ASSISTANT PROFESSOR OF MARKETING Markets and Innovation Anissa Pomiès is an Assistant Professor of Marketing in the Lifestyle Research Center. Trained as a Sociologist and an Ethnographer, her fields of expertise include market dynamics, taste, visual methods, and consumer culture. In addition to her conferences and publications, she is a trainee reviewer for the Journal of Consumer Research, as well as an ad hoc reviewer for Consumption, Markets, & Culture and Marketing Letters. Anissa Pomiès is in the Board of the CCT Consortium.
Research Interest
Markets: How do markets emerge and evolve over time? Taste and expertise: How do experts participate in market dynamics, taste shaping, and changes in consumers’ aesthetic preferences? Images: How to produce and analyze visual data to investigate production and consumption practices? How to translate words into images to create visual research outputs?
