Vikrant Janawade
lecturer
Business Administration
Laboratory of Zetetics
France
Biography
Since 2015 : Lecturer at the IAE of Nice , Nice Sophia Antipolis University . Researcher m embre d u Management Research Group (GRM) 20 14 - 2015 : Teacher Student at the Faculty of Administration and Exchanges international, University Paris XII . Researcher, m embre of Center d Studies and Search Management ( RECs G AT M) , Aix Marseille University. 20 12 - 2014 : ATER at the Faculty of Administration and trades international, University of London XII Researcher, m ember of Center for Studies and Research in Management (CERGAM) , Aix Marseille University. 2009 - 2012: Allocated Monitor to the F (s) E economy AT ppliquée , University Aix - Marseilles III . Researcher, m embre of Center Studies and Management Research (CERGAM) , Aix Marseille University
Research Interest
His research activities focus on the creative aspects of and co - value creation in marketing services and marketi ng international. His activities related to marketing, Relationship Marketing , Information Systems, Marketing Digital, International Strategy, Design and behavior organizational.
Publications
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Janawade, V. “Consumer perceived value of international networked services: An exploratory study of the case of an airline allianceâ€, International Business Research , 6(2), 20 - 42.
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Janawade, V., Bertrand, D., Léo, P. Y., & Philippe, J. “ Assessing ‘meta - services’: customer's perceived value and behaviour †. The Service Industries Journal , 35 (5), 275 - 295
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Janawade, V., Bertrand, D., Léo, P. Y., & Philippe, J. “Valeur perçue des « méta - services » et comportement du consommateur : le cas des alliances aériennesâ€, Economie et Sociétés , 49(4), série Econo mie et Gestion des Services, 16 (Mars 2015) , 327 - 362.
