Brad Singer

Biography

 Metric driven P&L General Manager. Marketing, Sales, Business Development, Product and Operational Executive.  Experienced in financial services, e-commerce, digital media, social networks, m-commerce, payments, SaaS, mobile and technology markets.  Track record of managing rapid revenue growth with consistent profitability and margin improvement. Successful IPO and acquisition outcomes. Specialties: Financial metric driven approach in shaping marketing, sales, product and operational execution. Early/mid stage, turnaround and scaling high growth situations. B2B, B2B2C and "powered by" models. Well versed in managing recurring revenue stream and lifetime value models with lifecycle engagement programs for attract/convert/retain metric improvements. 

Research Interest

 Passion for “outside-in” approach, UEX and engagement, LTV, brand warfare, P&L and field driven approach. Motivator and organizational leader with pre-IPO, start-up and F500 experience.