Prouvé Prouvé
vice president
cosmoceuticals
Estee Lauder Cosmetics Ltd
Germany
Biography
Cedric Prouvé became Group President, International, for The Estée Lauder Companies in January, 2003. Mr. Prouvé is responsible for sales and profits for the Company in all markets outside of North America and for all activities of its sales affiliates and distributor relationships worldwide. He collaborates closely with the Company’s Group and Brand Presidents and functions to integrate all global marketing strategies in the international markets. He also oversees the Company's Travel Retail business. Cedric Prouvé became Group President, International, for The Estée Lauder Companies in January, 2003. Mr. Prouvé is responsible for sales and profits for the Company in all markets outside of North America and for all activities of its sales affiliates and distributor relationships worldwide. He collaborates closely with the Company’s Group and Brand Presidents and functions to integrate all global marketing strategies in the international markets. He also oversees the Company's Travel Retail business.
Research Interest
MARKETING