Fung Hong Chia Min
Assistant Professor
Information Systems
City University of Hong Kong
Hong Kong
Biography
Prior to joining the academic sector, Ms. Fung was a seasoned senior manager with over 15 years experience in business and technology consulting, business operations and management, with large multinational firms in USA and Hong Kong. Her experiences include E-commerce, online marketing (search engine optimization, e-marketing, and affiliate programs), ERP (SAP), CRM, consulting, project management, outsourcing, and end-to-end business and IT operations in retail and consumers, chemical, pharmaceuticals, and hi-tech industries. Prior to joining the academic sector, Ms. Fung was a seasoned senior manager with over 15 years experience in business and technology consulting, business operations and management, with large multinational firms in USA and Hong Kong. Her experiences include E-commerce, online marketing (search engine optimization, e-marketing, and affiliate programs), ERP (SAP), CRM, consulting, project management, outsourcing, and end-to-end business and IT operations in retail and consumers, chemical, pharmaceuticals, and hi-tech industries.
Research Interest
system adoption and usage
