Li Juan Julie
Associate Professor
Marketing
City University of Hong Kong
Hong Kong
Biography
LI Juan Julie received his PhD and MBA from the University of Chicago Booth School of Business, and his bachelor degree in electronic engineering from Tsinghua University. His research interests include supply chains, operations and finance, economic networks, asset pricing, and machine learning applications. He designs and teaches master level Operations Management and PhD level Statistical Machine Learning at College of Business. Prior to joining CityU, he worked at Deutsche Bank in New York as a quantitative equity strategist and at McKinsey & Company in Shanghai as a business analyst.Â
Research Interest
Knowledge Creation and Innovation in Marketing Channels
Publications
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Powers, Thomas, Shibin Sheng, and Julie Juan Li (2016), "Provider and Relational Determinants of Customer Solution Performance", Industrial Marketing Management, 56, 14-23.
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Wei, Zelong, Hao Shen, Kevin Zhou, and Julie Juan Li (2017), "How Does Environmental Corporate Social Responsibility Matter in a Dysfunctional Institutional Environment? Evidence from China", Journal of Business Ethics, 140, 2, 209-223.
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Zhang, Chun, Julie Juan Li, and Ying Huang (June 2017), "Sustaining Relationships after Opportunism and Misunderstanding", Marketing Letters, 28, 2, 305-319.
