Róbert Ésik
President
Pharamceuticals
Hungarian Investment Promotion Agency
Hungary
Biography
Róbert Ésik, President of the Hungarian Investment Promotion Agency (HIPA), shares his insights into what makes Hungary such an attractive destination for foreign direct investment and ways that the agency will work to increase the amount of FDI in the country. He also discusses the unique Hungarian business culture and offers advice for entrepreneurs looking to enter the Hungarian market.
Research Interest
Pharmaceutics Marketing