A. Balasubramanian
Asst. Professor
Communication, Dept. of Communication
Amrita Institute of Medical Sciences and Research Centre
India
Biography
Dr. Balasubramanian has completed his M. A. and Ph. D. from the Department of Communication, Manonmaniam Sundaranar University, Tirunelveli. He has a combined work experience of close to thirteen years in industry and academia. Teaching areas at Amrita include television production, AV basics and documentary. Before joining Amrita, he was heading the UG and the PG Department of Communication at SIAD, Chennai. He has also worked in various institutions in Tamil Nadu and Karnataka. He has also served in an advertising industry as Production Executive for two years . Dr. Balasubramanian's research interest include E- Governance in affiliating Indian Universities, Impact of TV programmes such as Top 10 movies and Mega Serials on the viewers. He has published papers on ICT and E - Governance, Presented papers at National and International Conferences. He also organized national level seminars at Christ College, Bangalore. Dr. Balasubramanian has designed and developed many successful course modules including Visual Narrative Sequence, Film Studies, Information Education and Communication, and Documentary. Dr. Balasubramanian has produced couple of documentaries for ministry of tribal welfare and the Department of Anthropology, University of Madras. The Documentary about tribes in Tamil Nadu was Sponsored by the Ministry of Tribal Welfare, Government of Tamil Nadu. The purpose of this project was to produce a 30 minutes documentary about the tribes in various spots of Tamil Nadu, highlighting their belief system, tribal medical practice, life style and suggestions for tribal welfare. The Fourth International Conference on Digital Information Processing and Communications, Asia Pacific University of Technology and Innovation (APU), Kuala Lumpur, Malaysia
Research Interest
Infomation & Communication Technology (ICT), E-Governance
Publications
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Dr. Balasubramanian A., “A study on the Impact of Google search on the reading habits of Academiciansâ€, in Global Congress on Computing and Media Technologies (GCMT-2015) , Sathyabama University, Chennai in association with Aisa Pacific University, Malaysia, 2015.
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R. Ariharasutha and Dr. Balasubramanian A., “A study on Gender Bias in words in Tamil News papers: Feministic Approachâ€, in International Conference on Elements of Arts and Human in Tamil Literature,, 2015.
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J. Balu B.G and Dr. Balasubramanian A., “Tribal Language and Community Radio: A Case Study on “Radio Mattoli†Wayanad, Kerala, Indiaâ€, in International Conference on Communication, Media, Technology and Design (ICCMTD – 2015), Dubai, United Arab Emirates., 2015, pp. 160-170.