Avinash Shivdas
Asst. Professor
Department of Management
Amrita Institute of Medical Sciences and Research Centre
India
Biography
Avinash has worked in area of sales & marketing with leading banks in India for 6 years. He has diverse experience in liability product sales, key account management and working capital finance. He holds an engineering degree in electronics from Marathwada University and an MBA from Amrita University. Currently he is an Assistant Professor with Amrita School of Business, Amritapuri. He is also pursuing his PhD with Amrita University in the area of Frugal Innovation. He has presented papers in conferences as well as published papers in national and international journals in the areas of frugal innovation, service innovation and strategy.
Research Interest
Sales & Distribution Management, Services Marketing, Marketing Strategy, Frugal Innovation
Publications
-
Dr. Avinash Shivdas and Sivakumar, S., “Innovation in services: A lancastrian approach to the field of e-learningâ€, Education and Information Technologies, 2015.
-
Dr. Avinash Shivdas and , “Sustainability through Frugal Innovations: An Application of Indian Spiritual Wisdomâ€, Prabandhan: Indian Journal of Management, vol. 9, no. 5, pp. 7–23, 2016.
-
H. J. Bhate and Dr. Avinash Shivdas, “Analysis of critical success factors of laundromats in emerging economies like India: An application of gap analysisâ€, International Journal of Applied Business and Economic Research, vol. 15, pp. 159-170, 2017.
