Dr. Deepak Gupta

Biography

Dr. Deepak Gupta has been teaching at the Amrita School of Business for the past six years as a core member of the Marketing faculty. He has largely taught courses that lie at the intersection of economics and marketing. He also been involved with ASB's University alliance with SAP and earned a SAP BPERP certification. He has done extensive teaching at ASB's Management Development Programs and as invited faculty for different external programs. Currently he teaches in ASB's doctoral program, and facilitates the student-industry interaction. Prior to ASB he has had more than 10 years of combined teaching and research experience at UC Berkeley. He received his master’s degrees in Economics, Marketing Science, and an interdisciplinary Ph. D. in Economics, Sociology and Education from UC Berkeley. His doctoral work was on the post-Ph.D choices and career outcomes of foreign-born US Ph. D.s in Science and Engineering. He worked with several research projects in UC Berkeley both in the field's higher education and transportation research involving the econometric modeling of individual choice behavior. His publications include papers in international journals including "Transportation Research Record," "International Higher Education."Dr. Gupta worked for Ponds India Ltd around three years as Area Sales Manager, planning, implementing, and controlling the sales of Pond's products in specified geographical locations in the Southern and Eastern parts of India.

Research Interest

International Business, International Marketing, Marketing, Marketing Research, Innovation Management, SAP & Customer Relationship Management, Knowledge Management, E-Learning, Innovation, Entrepreneurship, Globalization, Knowledge Economy, Online Decision Making & Learning, Marketing Research, Customer Insights & Business Intelligence, Skilled Migration