Dr. S. G. Kulkarni
Professor
School of Business
Amrita Institute of Medical Sciences and Research Centre
India
Biography
Eight years of research and production experience in TISCO and TRF Jamshedpur, followed by eighteen years experience in sales and marketing at senior managerial positions with reputed organisations like Philips India, ESAB India, and Advani Oerlikon Ltd in different locations in India. Was trained in sales and marketing in ESAB AB in Sweden and Germany. Twelve years of teaching experience at Amrita. He is also Adjunct Assistant Professor, School of Management, University at Buffallo, New York, and Member of Board of Studies in Business Management in Amrita Vishwa Vidyapeetham. He is currently the Professor at Amrita School of Business. He has guided more than 200 MBA students in Summer Projects in the Marketing area.
Research Interest
B2B Marketing, Strategic Marketing Management, Product Policy & Brand Management, Sales & Distribution Management, Retail Management, Consumer Behavior
